ODI is the world leader in mountain bike and BMX grip technology. The pioneers of grip technology, many standard grip practices were adopted by ODI first, you could say ODI are the original and the best. The ODI team are constantly looking for new ways to push the boundaries and feedback comes from professional and amateur riders from all over the globe. Legendary grips such as the Longneck and Elite Series are found on professional downhill tracks all the way through to local skateparks and loved by all.

Looking to the future, ODI is also committed to improving its sustainability credentials and have recently introduced the Bjorn v2.1 Lock-On Grip which is produced using 100% recycled materials.